Have you ever thought about the fact that you’re a media owner? It’s a weird thought, isn’t it? Yet, it’s probably true. Yeah, probably. Why the modifier? Well, not every author has a self-hosted blog and website. But if you have both, guess what? You’re definitely a...
If you’re an indie author, you’ve likely heard someone say “You have to use social media.” Social media for authors can be a tough sell if you’re not already active on social media, don’t particularly care for it, or consider it one...
I’ll never forget the divorce court scene in the Tina Turner movie, What’s Love Got to Do with It, when Tina battles for her name. She didn’t care about the houses or the wealth she’d accumulated with Ike Turner. All she wanted was the right to retain and continue to...
Do authors need to pay attention to the coolest new social media networks on the block? Or should you wait to see whether they take off or fade away without so much as an hasta luego as so many applications do? Well, that depends. How much time do you have? How...
By Frances Caballo Who has time to sit at the computer all day scheduling tweets and LinkedIn posts? Not you, right? That’s why a key to efficiency on social media is to schedule your posts throughout the day using one or more social media dashboards. An ideal...