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Unlocking Amazon A+ Content for Books: The Ultimate Handbook

Unlocking Amazon A+ Content for Books: The Ultimate Handbook

by Cameron Chapman | Sep 13, 2023 | Book Marketing

Welcome to the world of Amazon A+ Content, where we’ll unravel the secrets of supercharging your book listings. If you’re an aspiring author or a seasoned self-publisher, this guide is your backstage pass to make your books shine on Amazon.  A+...
What’s in a Book (Sub)Title? How Titles and Subtitles Affect Memorability

What’s in a Book (Sub)Title? How Titles and Subtitles Affect Memorability

by Cameron Chapman | Sep 7, 2023 | Cover Design, Marketing

Your book’s title is key to memorability among potential readers. Book subtitles, on the other hand, are often overlooked but can arguably be more important to the success of some books. You might wonder why that is. After all, who even remembers a subtitle? Let’s...
Barnes and Noble Press Review (2023 Guide)

Barnes and Noble Press Review (2023 Guide)

by P.J McNulty | Aug 29, 2023 | Reviews, Book Production, Self-Publishing

Barnes and Noble Press, formerly known as Nook Press, is an independent publishing platform with one of the most prestigious names in book retail behind it. But does Barnes and Noble Press have anything to offer beyond its brand name? What’s available at Barnes and...
SEO for Authors: Keywords, The Long Tail, and Writing for Humans and Robots

SEO for Authors: Keywords, The Long Tail, and Writing for Humans and Robots

by Cameron Chapman | Aug 18, 2023 | Book Marketing, Marketing

Search engine optimization is too often overlooked by authors. But SEO for authors is a vital knowledge set that can make the difference between a successful book and a total flop. While website SEO can be a complex, ever-changing task that requires teams of people to...
PDF to InDesign Conversion: How to Do It and Why You’d Want to

PDF to InDesign Conversion: How to Do It and Why You’d Want to

by Cameron Chapman | Aug 18, 2023 | Book Production, Reviews

Most of the time, you’ll be creating PDFs from InDesign files. But that doesn’t mean you’ll never have a need to do a PDF to InDesign conversion. And while creating a PDF is simple, getting that PDF back into InDesign can prove to be a little trickier. You may be...
Amazon Book Promotion Options: Do This, Not That

Amazon Book Promotion Options: Do This, Not That

by Cameron Chapman | Aug 18, 2023 | Book Marketing, Marketing

While there are a variety of options other than Amazon for selling books, it’s definitely the biggest. So understanding how the different Amazon book promotion options work and what you can do on the site to increase your sales is vital if you want to be a...
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