How to Build a Community on Twitter

How to Build a Community on Twitter

By Frances Caballo What can you do with social media? Clint Watts, a cyber-security expert and author of Messing with the Enemy, used Twitter for his counter terrorism work with the Federal Bureau of Investigation. On Twitter, he met communities of people he could...
Are Free Promotions Still Worth It?

Are Free Promotions Still Worth It?

By Frances Caballo The controversy over whether it’s worthwhile to give books away for free continues. You work hard when you write a book. There are the costs associated with writing workshops, writers’ conferences, book coaches, editors, and book designers. When...
10 Ways Authors Can Grow a Facebook Group

10 Ways Authors Can Grow a Facebook Group

By Frances Caballo Facebook can be a downright drag. No, I’m not talking about the Cambridge Analytica firestorm or Mark Zuckerberg’s appearance before a Senate hearing, which, by the way, was a real snoozer. No, I’m talking about Facebook business pages, known among...