What makes cookbook covers appealing? Great-looking food, of course! You can have the best-tasting food in the world, but without quality food photography and staging, the food might as well be grayscale on a white background. When it comes to cookbook covers,...
When authors consult with me on any topic related to book marketing and publicity, I ask them a question they usually don’t expect. “May I see the book cover?” “I don’t need your help with the cover,” the author says. “I want help identifying the types of stories I...
A great book cover makes the reader feel something before they read the first line of the story. It moves them to begin thinking about the book’s possibilities and whether or not they want to strap in for the ride. The sci-fi genre is all about alternative realities...
By Brian South (@stanhubrio) Self-publishing your first novel is a learning experience for anyone, but Brian South, a high school teacher, took his students along for the ride. And, today, he shares a bit about what they all learned along the way. I published a...
A couple of days ago the latest edition of e-Book Cover Design Awards went live, and I once again had the pleasure—and the frustration—of judging a whole slew of covers. The problems come at the extremes. Commenting on the covers is fun, and selecting out...