Does the design of the back cover of a book really matter? Since the front cover of a book is usually the first thing a reader sees, there’s often a heavy focus on making sure that the front cover stands out, “pops,” does cartwheels, and jumps through as many hoops as...
If there were ever an industry that fully embodied the phrase “first impressions matter,” it would be the book publishing industry. Even the fashion industry relaxes its standards from time to time (e.g., casual Fridays, work-from-home attire, “mom...
What makes a great book cover? It depends on who you ask but most will agree that you just know a great cover when you see it. Love them or hate them, every great book cover design evokes a feeling. Learning how to design a book cover that sells is more than a skill...
If you are somewhere on the learning curve of self-publishing, then you’ve probably come face-to-face with ISBNs, barcodes, and other necessary pieces of the publishing puzzle. A simple browser search for the term “buy ISBN” loads tons of suppliers,...
