by Joel Friedlander | Jul 28, 2010 | The Joel Friedlander Archives
In the early days of modern self-publishing, there were two books most self-publishers lived by: The Self-Publishing Manual by Dan Poynter, and The Complete Guide to Self-Publishing by Marilyn and Tom Ross. While Poynter has continued to update his book, now in its...
by Joel Friedlander | May 3, 2010 | Self-Publishing, Social Media
Yesterday’s New York Times Magazine had a brief and cheery write up by Virginia Heffernan in a section called The Medium. Heffernan uses the release of last year’s numbers of books published to contrast the self-publishers of old, disrespected by the...
by Joel Friedlander | Apr 25, 2010 | Self-Publishing, Social Media
This week we’ve got a lot of marketing and more. Every one is a good read, and don’t miss Ken Auletta’s article from the New Yorker to get a new perspective on the ongoing battles at the convergence of media and technology. Have fun. Penny Sansevieri...
by Joel Friedlander | Mar 10, 2010 | Self-Publishing, Social Media, Writing
Google. Just the name conjures up images of the search giant, or its project to scan millions of books, or its Android operating system for phones, or… And that’s just the problem. Google continues to spread into more and more aspects of online life....
by Joel Friedlander | Feb 14, 2010 | Self-Publishing, Social Media
Some interesting reading this week. Enjoy! Pablo Defendini on The New Sleekness On Production. “It absolutely boggles my mind that, at this late stage in the game, publishers still consider themselves somehow exempt from the repercussions of the digital...