Don’t depend on friends, family, and acquaintances to start the ball rolling on your book sales and review process. Do this instead…
Tie into Winter, Spring, Summer or Fall for Timely Book Hooks
Each new season is a springboard for book marketing. Tie a title to winter, spring, summer or fall, and publicity is practically yours for the asking.
4 Social Media Productivity Tips for Authors
Every writer’s dream is to publish a book that sells oodles of copies, but is learning how to use social media to market a book every writer’s nightmare?
Discoverability: Go Wide
There are many ways to improve discoverability for authors and their books, and this post lists many of them.
Why You Should Market to Grow Your Author Platform–Not to Sell Books
As authors, can advertise to sell books now or we can market to build an author platform. Let’s look at the differences between these two approaches.
Book Promotion: Do This, Not That – July 2017
Do This Not That for July 2017 discusses the pros and cons of exclusive rights and selling all your books only through Amazon.
Thursday: Meet Dave Chilton, Master Publisher and Book Marketer
This week I have a real treat for you. On Thursday I will be interviewing, live, Dave Chilton, venture capitalist, television personality, and multimillionaire who built his fortune by… self-publishing! Yes, you read that right. Chilton spent several years on the Canadian television show “Dragon’s Den,” (the forerunner of “Shark Tank”) but he began his […]
Use Cheat Sheets & Checklists to Entice, Engage Readers
Readers love chunks of information they can digest easily in just a minute or two. That’s why they’re wild about cheat sheets and checklists.
It Takes a Village to Launch a Book
by Joel Pitney Some of us are natural born networkers. You know the type . . . they never lunch alone, they seem to specialize in connecting people in ways that benefit both parties, they have no problem promoting themselves or their projects or ideas in ways that aren’t off-putting. In my experience, most authors […]
Book Promotion: Do This, Not That – May 2017
This month, I am willing to share my book promotion mistakes and goofs. So, here is the Amy Collins DO THIS NOT THAT list of goofs.
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