Accepting book marketing myths as fact can hurt your writing career, so let’s set the record straight on three of the most common.
Book Promotion: Do This, Not That – February 2019
To find your market and connect with your readers, outline who you are writing for, writing to, and how to use that to promote, and market your books.
3 Author Success Essentials
New authors often focus on the mechanics of publishing, plain and simple, but getting the book into the system is only one step toward author success.
Book Marketing Insanity
Authors often don’t want to hear what works to sell books. If you want books sales, doing repeatedly what doesn’t work is book marketing insanity.
Street Teams: How to Run a Smooth and Successful Campaign
There are many strategies and tools an author can use when launching a book, but one of the most powerful resources to leverage is a Street Team.
Advertising with Barnes and Noble
Barnes and Noble recently announced that they are now offering a self-service advertising program. The program is now in Beta.
9 Inexpensive Revenue Streams for Broke or Struggling Authors
The median income for American authors is down. So how can authors create more revenue streams associated with their books or areas of expertise?
What’s in Your Signature?
Your “signature” is everywhere–in profiles, blogs, articles, your sent emails, you name it. What it says, conveys a lot.
Help Wanted: Writer/Editorial Assistant
I’m working with Sharon Goldinger on a new marketing product for authors, and we can use some help. Can you write clear informational copy? Work cooperatively on a project? Have time to put in over the next couple of months to see this to completion? You’ll be paid on an hourly basis and I bet […]
Seth Godin’s Marketing in 5 Steps (for Authors)
Understanding Seth Godin’s Five Steps of Marketing can help authors position themselves for success.
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