Daily, I get questions from published authors: Is it worth it … to put in the time and energy to mount a bestseller campaign on Amazon?
Amazon
Amazon is a Data Gathering and Filtering Tool
Amazon is an intelligent software system that not only stores a large catalog of products, but also stores sales and buyer preference information too.
Amazon is a Search Engine–Make Your Book an Easy-to-Find Product
Think about Amazon as a search engine, instead of a retail store. Yes, Amazon is more like Google, than say Walmart in many fundamental ways.
Book Promotion: Do This Not That – February 2020
Authors need to stay current and pay attention and research book sales and marketing today and not depend upon OLD research.
Book Promotion: Do This, Not That – March 2019
There has been a lot of changes to how Amazon handles customer reviews. What should authors do to encourage readers and genre fans to write reviews?
As the Author World Turns on Amazon Book Review Policies
Book reviews can make or break the success of a book. Scratching your head when it comes to Amazon and its review policies?
Knowing Right and Wrong — Fun with Copyright
Who owns the copyright to a book that’s been uploaded to Amazon’s KDP? It’s important to understand the difference between copyright and a license.
Where Did the Amazon Reviewers Go? [Updated]
Amazon is REALLY working hard to hide the contact information of book reviewers so how can you reach the reviewers and readers who write reviews?
Understanding the Current “Dos” and “Don’ts” of Amazon Book Reviews
Amazon and Amazon’s rules are changing so fast! We would like to bring you up to date on the current rules and share some guidelines.
They’re Talking About Me! Joanna Penn and Dave Chesson Talk Keywords
I was delighted to listen to Joanna Penn and Dave Chesson mention my article Words Gone Wild! as part of their discussion about Amazon and keywords.