by Joel Friedlander | Jul 21, 2013 | Self-Publishing, Social Media
It seems like everyone wants to cool off these days, and I’m sure there will be a break in the weather soon enough. That doesn’t mean things are cooling down in the indie publishing scene, so take a few minutes to cool off with your favorite beverage while...
by Joel Friedlander | Jun 19, 2013 | Marketing, Social Media
Have you ever taken part in a Twitter chat? A Twitter chat is a live, scheduled event organized around a hashtag, which is a bit of metadata that people add to their posts by putting a pound sign in front of a keyword, like this: #books. Using hashtags allows others...
by Joel Friedlander | Dec 19, 2012 | Marketing, Social Media
Twitter, my favorite social media site, is a very simple service. Sometimes it seems that it’s so simple and direct that new users don’t really “get it” and wonder what the heck it’s all about. But the fact that it’s simple...
by Frances Caballo | Nov 16, 2012 | Social Media
By Frances Caballo (@CaballoFrances) I met Frances at our local BAIPA meetings, where she is the Social Media Advisor for the group. She has just published a very useful book for writers who want to get up to speed with social media marketing. Here she shows how...
by Joel Friedlander | Oct 24, 2012 | Marketing, Self-Publishing, Social Media
Twitter started out as a bit of a mystery: in a world of video, images, sound effects, and other snazzy web effects, it was strictly text. And in the world of blog posts, articles, and the ever-exploding universe of content creation online, it limited users to just...
