By Judith Briles Have you ever had a day, a week, or even a month when you feel drained of words … and what you are now beginning to think of as the “dreaded blog” is due the next day? There’s not one of you … including me … that hasn’t had one of those moments. A...
By Frances Caballo Embedding your social media posts on your blog or elsewhere on your website can benefit your website in several ways. You can demonstrate your social proof to your blog visitors. In other words, they can see your number of shares, retweets, and...
According to a report by Digital Marketing Research, as of March 2016, Instagram had 400 million monthly active users and captured the attention of 20% of all Internet users. Part of its growth might be due to the mother of all social media networks, Facebook. After...
Do authors need to pay attention to the coolest new social media networks on the block? Or should you wait to see whether they take off or fade away without so much as an hasta luego as so many applications do? Well, that depends. How much time do you have? How...
By Adrienne Erin (@adrienneerin) I don’t know about you, but I’ve often wondered if the very popular but visually-oriented social media sites like Instagram are a good place to market books (over 300 million visitors a month, more than 70% of them from...