by Joel Friedlander | May 26, 2011 | E-Books & Readers, Marketing, Self-Publishing
I had the privilege today to participate in an informative and interesting webinar hosted by the book marketing people at BookBuzzr.com. I shared the microphone with Tom Evans, @theBookwright. Tom was south of London, Freya, our moderator, was sitting in Bangalore,...
by Joel Friedlander | Apr 13, 2011 | Book Production, Self-Publishing
I’m finding in talking to new self-publishers that many people don’t quite get how the discounting works in different parts of the book distribution system. This is vital to understand because it affects whether your publishing company will make a profit...
by Joel Friedlander | Mar 15, 2011 | Book Production, Self-Publishing
One of the most common reactions people have when they decide to buy a new house is called “buyer’s remorse.” They’ve searched for a while, looked at houses, finally found the one that’s right for their family. They made an offer, maybe...
by Joel Friedlander | Mar 11, 2011 | Self-Publishing
by Larry Jacobson As his book designer, I was really impressed by the way Larry Jacobson pursued his aim of getting his book into print. The Boy Behind the Gate tells the incredible story of how Larry sailed around the world along with the companions who shared the...
by Joel Friedlander | Feb 16, 2011 | Book Production, Marketing, Self-Publishing
When I first got involved in book publishing I read a lot about the book distribution system in the United States and how it was “broken.” Writers at the time maintained that the distribution system needed to be completely re-thought if the industry was to...
