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Core Message Marketing Toolkit: The Author’s Must-Have Power Tool!

Core Message Marketing Toolkit: The Author’s Must-Have Power Tool!

by Joel Friedlander | Apr 10, 2017 | Guest Posts, Marketing

When Casey Demchak—who has written very helpful articles for the blog in the past—described to me his approach to book marketing, I thought it was a genius idea. You see, Casey is a professional copywriter and an expert on helping authors position and...
The Most Important 15 Seconds in the Life of Your Book

The Most Important 15 Seconds in the Life of Your Book

by Joel Friedlander | Dec 12, 2016 | Marketing, Guest Posts

By Joan Stewart Fifteen precious seconds. It isn’t much time. But it’s all you get if you want to convince a bookstore to buy your book, prove to a journalist that you’re worth interviewing, or persuade John Grisham to write a blurb for the cover of...
Successful Print, Ebook, and Audiobook Publishing with Amazon

Successful Print, Ebook, and Audiobook Publishing with Amazon

by Joel Friedlander | May 16, 2016 | Training

Last week we introduced our new Amazon Success Toolkit, a collection of guidelines and productivity tools for publishers using CreateSpace, Kindle Direct Publishing, or Audible, all portals for Amazon. The response has been impressive, and I can see why. Keeping track...

CreateSpace Title Information and the New Amazon Success Toolkit

by Joel Friedlander | May 9, 2016 | Book Production, Self-Publishing

Is there any subject that excites so many emotions in indie authors than Amazon? From its ever-changing programs for self-publishers to its shifting positions on book reviews, Amazon is both the democratic gateway to the biggest market of book buyers in the world, and...
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