I just came back from Salt Lake City, where the most recent version of the Independent Book Publisher’s Association (IBPA) Publishing University was held over the last few days. It’s been many years since I was in Salt Lake City, and I was struck again by...
When you’re publishing your own books easy to get so busy and wrapped up in details that you often miss book marketing opportunities along the way. For instance, I see lots of indie authors publishing books that would be great additions to public libraries. Have...
I just got back from a fast trip to Chicago to attend the 2013 IBPA Publishing University, undoubtedly the biggest and most diverse live educational opportunity for indie authors and small publishers. This year’s lineup of presenters and instructors was no...
I’m in Chicago today speaking at the IBPA Publishing University. These events bring together enthusiastic and forward-looking publishers and authors who want to stay on the leading edge of book publishing; trade professionals with decades of experience; and...
Earlier this week I wrote about the amazing effects you can achieve by taking your book marketing offline. We looked at 8 different actions you can take to combine offline marketing with your online efforts. Well, I’m trying to practice what I preach here at the...