Does your book suck? Funny question, right? Not so funny when your book sales are low, and you’re not sure why. If you’ve ever felt that your book may not be all that it could be, trust your gut. When you’re a self-publisher, the “book...
When we talk about book marketing, fiction authors are always asking, “Will this work for me too? And I don’t blame them. Nonfiction authors may just have it easier, at least at the beginning. On the other hand, nonfiction sales don’t always reach...
By Jason Kong I “met” Jason on Jane Friedman’s blog, where he wrote an interesting post on book marketing. I asked him for his thoughts on how fiction authors can use social media for their own book marketing efforts, and this is his response. When...
What do you pay attention to when you design book covers? During my presentation today at the Self-Publishers Online Conference I got into a discussion with Susan Daffron about this point. We were going over the ways that self-publishers can miss the mark with their...
