By Judith Briles Are you concerned about Facebook posts or requests? Many are. Next year is an election year and you can bet that Facebook will have hiccups. Plus, we are getting calls and emails from our authors about Facebook and how to reduce unwanted friend...
By Frances Caballo Facebook can be a downright drag. No, I’m not talking about the Cambridge Analytica firestorm or Mark Zuckerberg’s appearance before a Senate hearing, which, by the way, was a real snoozer. No, I’m talking about Facebook business pages, known among...
By Frances Caballo Embedding your social media posts on your blog or elsewhere on your website can benefit your website in several ways. You can demonstrate your social proof to your blog visitors. In other words, they can see your number of shares, retweets, and...
Audience – the people who watch, read, or listen to something — Source: Merriam-Webster The dictionary’s first definition for an audience is: “a group of people who gather together to listen to something (such as a concert) or watch something …” But its...
You’ve heard it a million times (or at least several hundred times): Indie authors need to use social media as part of their online marketing strategy. I’m sure you’ve seen lists of reasons why, but let’s look at the most important reasons social media is so important...