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You are here: Home / Archives for content creation

content creation

Content Creation for Bloggers: 14 Kinds of Shareable Content

by Joel Friedlander on May 1, 2017 12 Comments

In this increasingly social world, where the effectiveness of your book marketing can seem to be a matter of metrics—hits, shares, likes, re-tweets, re-pins—shareable content is, or should be, the goal for all author bloggers. All these ways social media gives us to comment and pass on each others’ work depend on one thing: great […]

Filed Under: Author Blogging 101 Tagged With: Author Blogging 101, blogging, content creation

Why Ebook Authors Need to Embrace New Technologies

by Jason Matthews on April 16, 2014 43 Comments

Embrace the Tech Authors Need to Succeed by Jason Matthews explores the functions and technologies writers can use in the creation of their ebooks including enhanced ebooks, interactivity, book clubs, multiple authors and events calendars.

Filed Under: Contributing Writers, E-Books & Readers, Self-Publishing Tagged With: content creation, eBooks, Jason Matthews, Writing

How to Profit from Your Content by Thinking Outside the Book

by Jason Matthews on March 11, 2014 21 Comments

How to Profit from Your Content by Thinking Outside the Book by Jason Matthews shows authors how to create content in many shorter forms

Filed Under: Guest Posts, Writing Tagged With: blogging, book marketing, content creation, Jason Matthews, self publishing, Writing

Find Your Avatar: the Secret to Copy that Connects With Readers

by Joel Friedlander on April 6, 2011 7 Comments

There are lots of reasons your copy doesn’t connect with your readers and sell more books, but many can be solved by using an avatar, part 1 of 2

Filed Under: Marketing, Self-Publishing, Social Media Tagged With: avatar, book marketing, content creation, content marketing, self publishing

2 Things All Content Creators Can Do

by Joel Friedlander on July 1, 2010 2 Comments

All Content Creators Can create better content, do more than they did before, and they can make their content discoverable to the person searching for it. The ability to create better content and make it discoverable are the key skills for success in a world of digitized content.

Filed Under: Marketing, Social Media Tagged With: content creation, content creators, discoverable, keywords, metadata

How Authors Can Sell More Books with Article Marketing: Sourcing Content

by Joel Friedlander on June 28, 2010

Article Marketing is a great way for authors to find more readers in their niche, to gather community around their works, and to sell more books. In Part 3 of this series, we look at 10 sources for content that can be re-puposed for use in article marketing efforts.

Filed Under: Marketing, Self-Publishing, Writing Tagged With: article marketing, content creation, repurposing content

I Found a Book in My Garage; How a New Book Can Come Out of the Blue

by Joel Friedlander on August 15, 2009 4 Comments

Searching for old files, the author comes across the raw material for a new book drawn from lectures almost-forgotten and stored in his garage.

Filed Under: Journey of a Book, Self-Publishing Tagged With: Authors, book publishing, content creation

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