by Joel Friedlander | Jul 27, 2012 | Marketing, Self-Publishing
It’s been said lots of times: bookstores may be the worst place for a self-publisher to sell books. In this video I explain why, including: The three key elements that have to line up for you to be successful in bookstore distribution. Why print on demand books...
by Joel Friedlander | Jul 25, 2012 | Author Blogging 101, Marketing, Self-Publishing, Social Media
When you start an author blog, you’re likely to begin by reading the work of other bloggers. Like any other field, people who have already had success doing what we’re trying to do show us the path to our goal. On the way, there are lots of lessons to...
by Joel Friedlander | Jul 20, 2012 | Marketing, Self-Publishing
Authors who are new to self-publishing can have a hard time understanding how all the parts of this puzzle fit together: Do I need 2 ISBNs? Should I print digital or offset? Can I publish ebooks and print books at the same time? Hey, that’s understandable,...
by Joel Friedlander | Jul 13, 2012 | Marketing, Self-Publishing
They arrive almost every day in my inbox. I bet you get them too. Here’s one that arrived today: Hi – We hope you don’t mind but we’re giving Kent a hand with the launch of his new novel and we thought you might like a sneaky peak!! Its a great...
by Joel Friedlander | Jul 6, 2012 | Self-Publishing
by Lynnette Phillips (@LynnettesBooks) One of the questions that comes up frequently for authors who are trying to build community with a blog or site is how to get traffic. It can take quite a while to build a base of readers. Here, book marketer and self-published...