Whether you’re choosing to go the self publishing route or the traditional publishing route, you’re going to end up doing a lot of your own marketing. Sometimes, writers can get a little offended at the business side of this job—it’s art, after all, and writers tend...
Figuring out how to launch a book in today’s saturated market requires a blend of creativity, strategy, and community support. Recognizing the importance of networking can transform your book launch from a solitary endeavor to a collective journey, ensuring your...
The old trope of the “starving artist” has a hint of truth to it. Many authors and other artists don’t make huge amounts of money with their artistic work. So that begs the question, how do you market a book with no money? After all, if you can get book sales coming...
At the end of the year, I receive a lot of emails from authors who want to know the best time to schedule their book launch. Book releases can be delayed for one reason or another, so by the end of the year, many authors are feeling the pressure to publish sooner...
The idea of launching a book can be intimidating. How will you get the word out? Can you really compete in a saturated marketplace? If yes, where do you start? When launching a book, one of the most powerful resources you can leverage is a street team. Below...
