by Joel Friedlander | Jul 12, 2010 | Marketing, Social Media
Do you have a fear of Twitter engagement? Do you have an account on the service but don’t know quite what to do with it? Are you getting ready to publish a book and realize you have to “get up to speed” with your social media marketing? A lot of...
by Joel Friedlander | Apr 24, 2010 | Self-Publishing, Social Media
People I talk to look at me strangely when the subject of social media comes up. “Facebook,” someone might say, grimacing. “My kids do that, I think. Not for me, thanks.” A shake of the head. “Well,” I say, “I spend a lot more...
by Joel Friedlander | Mar 15, 2010 | Self-Publishing, Social Media
I have a particular affection for this all-day workshop that’s held every year by the Bay Area Independent Publishers Association (BAIPA). The event draws people at all stages of independent publishing, from those who are “thinking about it” or...