By Florence Osmund The iconic soliloquy “To be, or not to be,” spoken by Shakespeare’s Hamlet in Act 3, Scene 1, is essentially about life and death. Do I live, or do I die? Is life worth living, or is it so painful that death might be a better option? Okay, so that premise is […]
social media marketing
Let Your Characters Engage with Fans Online
If big brand fictional characters are active on social media, shouldn’t your characters use social media, too? Here are five reasons why I recommend it.
How Can I Promote My Book For Free?
Every author wants to know how to get the word out about his or her book. The most effective marketing that an author can do doesn’t involve paying money.
How to Build a Community on Twitter
As authors, what can we do with social media? We can build a community on Twitter and connect more deeply with our readers and colleagues. Here’s how.
Increase Engagement in Your Marketing with Visuals
It may be true that a picture is worth 1,000 words but what’s proven is that a photo is better than text when it comes to social media engagement.
From Fun to Serious: How I Use Pinterest Differently Now
It’s fine to use Pinterest for the pleasure of finding and sharing images, but you can also use it to refer traffic, sell books, and promote your career.
An Interview with Fauzia Burke, Author of Online Marketing for Busy Authors
Digital branding expert Fauzia Burke gives authors straight answers to their questions about the overwhelming but exciting social media and online marketing options available these days.
Why Building an Email List is Essential for Authors
Why Building an Email List is Essential for Authors explains how authors can use and email list and provides 8 top resources to help
How to Build an Awesome and Relevant Twitter Following in 6 Minutes a Day
How to Build an Awesome and Relevant Twitter Following in 6 Minutes a Day explains a simple method any author can use to quickly build a quality following
Twitter: Choices, Choices, Choices
Twitter: Choices, Choices, Choices because there are so many ways to use this micro-blogging text posting social media site.