By Florence Osmund, updated February 2022 Whether or not you currently use any of the many social media sites for your personal life, you may be wondering if it is worth your time to use social media as an author. Will tweeting regularly make you a more relevant...
By Sandra Beckwith Elmo has a Twitter account. Superman has a Facebook Page. Barbie is on Instagram. If these big brand fictional characters are active on social media, shouldn’t your characters use social media, too? Five reasons why I recommend it It supports your...
By David Kudler I get asked all the time what the best way to market their ebook — preferably for free. Every author naturally wants to know how to get the word out about his or her book — and most are frightened that it’s going to cost an arm and a leg. To be honest,...
By Frances Caballo What can you do with social media? Clint Watts, a cyber-security expert and author of Messing with the Enemy, used Twitter for his counter terrorism work with the Federal Bureau of Investigation. On Twitter, he met communities of people he could...
By Frances Caballo You know the saying that a picture is worth 1,000 words? It may be true but what’s proven is that a photo is better than text when it comes to social media engagement. As much as you may think that you prefer text over visuals, perhaps because...