By Miral Sattar (@miralsattar) Google. It’s the black box that no one really knows what goes on in there. But it’s also the largest search engine in the world. When people search on the Web you want to make sure they find you if they “google” your name or your book There are a number […]
Ascent of the Metadata
Ascent of the Metadata describes how metadata has become more prevalent and a subject of discussion as digitization continues
How Searchable are Your Book’s Title and Subtitle?
How Searchable are Your Book’s Title and Subtitle? by K.M. Weiland discusses the search implications of keyword use in metadata and book titles and subtitles
Author Blogging 101: Introduction to SEO, Part 2
Author Blogging 101: Introduction to SEO, Part 2 describes the tools of search engine optimization and gives tips on their use
Author Blogging 101: Introduction to SEO, Part 1
Author Blogging 101: Introduction to SEO, Part 1 examines the background and importance of search engine optimization for author bloggers
Author Blogging 101: 3 Tips for Using Photos
It’s a given: blog articles attract more interest with photographs and other images. Hey, that’s one of the reasons I have a large photo at the top of every blog post. When it became apparent that browsers would stop to read an article with an arresting image, it lead to an explosion of images on […]
6 Simple SEO Tips for Authors
6 Simple SEO Tips for Authors and bloggers building their author platform including anchor text, linking strategies, title tag, first paragraph links and more
Keyword Fun with Google's Wonder Wheel
Wonder Wheelie – Using the Google Wonder Wheel to Find Keywords and their popularity by using an intuitive, hyperlinked flash-based interactive diagram.
5 Minutes to Google (Profile) Fame
5 Minutes to Google (Profile) Fame. Why to have a Google profile, how to set one up, and what they may mean in the digital future. Includes screenshots and examples.
Expert-ease
Online expertise and expertise in the physical world may be quite different things. There are many online skills, but how easy is it to become an expert? Can you become an expert after only one experience at something that another person has spent a lifetime learning?