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Book Design to Sell: 5 Book Interior Page Layout Mistakes to Avoid

by Joel Friedlander | Apr 26, 2011 | Book Design, Self-Publishing

Ed: This article is an excerpt from a teleseminar I recorded with Laura Cross, who helps educate authors about the publishing process. In this excerpt, we talk about the importance of book interior page layout. Laura: Now book interior page layout is another important...

Positioning Yourself as an Expert Author

by Joel Friedlander | Jan 28, 2011 | Marketing, Self-Publishing

By Laura Cross I’m pleased today to have an article by Laura Cross. Laura is a successful strategist who provides business, publishing, and platform strategies to help entrepreneurs get known as the go-to expert in their industry. Laura is a real advocate for...

Book Design to Sell: Fonts for Books

by Joel Friedlander | Jan 21, 2011 | Book Design, Interviews, Self-Publishing

Ed: This article is an excerpt from the teleseminar I recorded with Laura Cross for her Expert-Entrepreneur program. This program has a great lineup of experts Laura chose to help educate authors about the publishing process. In this excerpt, we talk about how...

Book Design to Sell: Tips for Self-Publishers

by Joel Friedlander | Dec 14, 2010 | Book Design, Interviews, Self-Publishing

Ed: This article is an excerpt from the teleseminar I recorded with Laura Cross for her Expert-Entrepreneur program. This program has a great lineup of experts Laura chose to help educate authors about the publishing process. In this excerpt, we talk about book design...
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