The Author-in-the-Headlights Syndrome

The Author-in-the-Headlights Syndrome

By Judith Briles Have you been guilty of AHS? Also called the Author in the Headlights Syndrome – that glaze that permeates the brain and creates author stuckiness. It’s common when the topic of deadlines surface; when someone tells the other that blogging is a must...
Book Marketing Insanity

Book Marketing Insanity

By Judith Briles Authors often don’t want to hear what works to sell books. John Kremer, marketing expert, often responds when an author asks, How long should I market my book? with How long do you want book sales? If you want books sales, doing repeatedly what...