Sex sells books and ranks right up there as one of the very best publicity hooks, even if you haven’t written erotica or a romance novel.omance novel.
Top 10 Blog Posts of 2017—Cover Design and Book Marketing Dominate
In the first six months of 2017, traffic on the blog has been robust with 637,811 visitors, serving over 1 million page views. As we continue to offer high-quality content from experts and passionate newcomers to the field of indie publishing, our goal remains the same: To arm authors with the best information we can […]
Use Cheat Sheets & Checklists to Entice, Engage Readers
Readers love chunks of information they can digest easily in just a minute or two. That’s why they’re wild about cheat sheets and checklists.
New to Book Publicity? Go Local First
It’s OK to imagine a review of your book in the New York Times, but not when you’re starting to promote your book or if you’re new to book publicity.
Master the Art of Publicity Follow-up with These Simple Tips
Even with the most strategic book marketing plan, you can kiss success goodbye, if you don’t follow up with the people who you want to help you.
How to Hitch a Ride on Someone Else’s Holiday to Sell Books
I’d bet you 20 bucks that most authors reading this wouldn’t be willing to do what a gutsy, energetic indie author did this month.
Dress Up Your Author Media Kit with “5 Fun Facts You Didn’t Know About Me”
Most author bios are more potent than sleeping pills. Fun facts practically beg journalists and bloggers to add them to articles they’re writing about you.
Joan Stewart, The Publicity Hound, Joins The Book Designer as a Contributing Writer
Since we added a staff of experts as Contributing Writers, they have individually and collectively added a huge amount of great, usable, and informative content to the blog. And readers seem to love it. Now I’ve got another treat in store for you. My friend and colleague, Joan Stewart (The Publicity Hound) is the latest […]
The Most Important 15 Seconds in the Life of Your Book
By Joan Stewart Fifteen precious seconds. It isn’t much time. But it’s all you get if you want to convince a bookstore to buy your book, prove to a journalist that you’re worth interviewing, or persuade John Grisham to write a blurb for the cover of your mystery novel. In the world of book publishing, […]
Book Promotion: Do This, Not That
Amy Collins offers her experience and advice around mistakes that she and her clients have made while publishing and promoting their self-published books.