You’ve gotten a potential reader to visit your book’s product page. Now it’s time to seal the deal. How? Your book description, that’s how.
You CAN Tell an (e)Book by Its Cover
“You can’t tell a book by its cover” holds true in most of our lives, one place where it doesn’t, ironically, is in publishing.
Now You Seem Them… — A CSS Trick for New and Old Kindles
We’re going to look at older Kindles, Amazon’s Look Inside feature, and the browser-based Kindle Cloud Reader all deal with the table of contents pages in standard ePub3-based ebooks — and to make it so they work on both new (KF8) and old (MOBI7) Kindles!
3 Dos for Getting Reviews (and 4 Don’ts)
One of the most powerful tools for marketing your book is reader reviews. Here are a few dos and don’ts for getting reviews.
How Can I Promote My Book For Free?
Every author wants to know how to get the word out about his or her book. The most effective marketing that an author can do doesn’t involve paying money.
The Convertible Cloud Revisited
It’s been a couple of years, so let’s revisit online ebook conversion tools available through the major retailers and aggregators.
Fun with Fonts — Getting Ebook Typefaces Right
We sure spend a lot of time finding just the right fonts for our print books. And we want our ebooks to look just as good, don’t we?
Knowing Right and Wrong — Fun with Copyright
Who owns the copyright to a book that’s been uploaded to Amazon’s KDP? It’s important to understand the difference between copyright and a license.
Driving a New Path: PublishDrive’s Subscription Option
PublishDrive’s new plan expands their business model from a traditional ebook distribution setup to include a subscription option.
They’re Talking About Me! Joanna Penn and Dave Chesson Talk Keywords
I was delighted to listen to Joanna Penn and Dave Chesson mention my article Words Gone Wild! as part of their discussion about Amazon and keywords.
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