In Part 1, we discussed how to hook your readers with book descriptions. Now, let’s talk about how to tease your readers once they’re hooked.
You’ve gotten a potential reader to visit your book’s product page. Now it’s time to seal the deal. How? Your book description, that’s how.
“You can’t tell a book by its cover” holds true in most of our lives, one place where it doesn’t, ironically, is in publishing.
One of the most powerful tools for marketing your book is reader reviews. Here are a few dos and don’ts for getting reviews.
Every author wants to know how to get the word out about his or her book. The most effective marketing that an author can do doesn’t involve paying money.
It’s been a couple of years, so let’s revisit online ebook conversion tools available through the major retailers and aggregators.
We sure spend a lot of time finding just the right fonts for our print books. And we want our ebooks to look just as good, don’t we?
Who owns the copyright to a book that’s been uploaded to Amazon’s KDP? It’s important to understand the difference between copyright and a license.
PublishDrive’s new plan expands their business model from a traditional ebook distribution setup to include a subscription option.
I was delighted to listen to Joanna Penn and Dave Chesson mention my article Words Gone Wild! as part of their discussion about Amazon and keywords.