We are big fans of the Public Broadcasting System (PBS) series, Downton Abbey. It’s a period piece set in and around an incredible castle in early twentieth-century England. The “upstairs/downstairs” stories of the trials and tribulations of the...
If you write nonfiction, you might be surprised at the many benefits of doing live speaking engagements. I’m specifically talking about authors of nonfiction that is instructive, educational or information-based. This isn’t as true for authors of literary...
by Matthew Turner (@Turndog_Million) Matthew, who is a frequent commenter here, is very interested in the ways authors use branding to enhance their marketing strategy. Here he looks at your book cover as an element of that branding. You all know how important a book...
