By Joan Stewart What’s the one question authors ask me most frequently? “How long do I have to market my book?” I never deviate from this answer: “Only for as long as you want to sell it.” Every author hates hearing that. By the time most get around to asking it,...
By Amy Colllins I recently saw a tweet that made me stop in my tracks. It was from a very popular blogger with a huge following. She said that her main wish was that “authors would stop acting like they ‘deserve’ a review from a blogger.” A...
By Amy Collins This month has been all about working with authors to help them focus on their markets and really find their readers. If you are having trouble finding your market or connecting with your readers, may I suggest you join us in this month’s DO THIS NOT...
By Amy Collins Another year, another set of chances for you and your book! While I usually focus on authors and publishers in this column, this month, I am the one guilty of committing the errors in DO THIS NOT THAT. What I Did I got discouraged. I mean I got REALLY...
By Lee Foster All of us following Joel’s The Book Designer website have at least one common goal: We want to sell more books, either existing books or books we are now developing. How will we sell those books? It’s apparent that one important element in the selling...
