By Amy Collins This month has been all about working with authors to help them focus on their markets and really find their readers. If you are having trouble finding your market or connecting with your readers, may I suggest you join us in this month’s DO THIS NOT...
By Amy Collins Another year, another set of chances for you and your book! While I usually focus on authors and publishers in this column, this month, I am the one guilty of committing the errors in DO THIS NOT THAT. What I Did I got discouraged. I mean I got REALLY...
By Lee Foster All of us following Joel’s The Book Designer website have at least one common goal: We want to sell more books, either existing books or books we are now developing. How will we sell those books? It’s apparent that one important element in the selling...
By Melissa Chan Book merchandise, a.k.a. author swag, seems to be one of the latest trends in book promotion. Today, it is our pleasure to welcome Melissa Chan of Literary Book Gifts who explains what to consider and how to go about creating merchandise for our books....
By Amy Collins A slightly different take on DTNT this month… Please, authors, if you are on social media or TRYING to get on social media, read this month’s edition of DO THIS NOT THAT. What I Did I unfollowed and deleted a romance author from all of my social media...
