By Melissa Chan Book merchandise, a.k.a. author swag, seems to be one of the latest trends in book promotion. Today, it is our pleasure to welcome Melissa Chan of Literary Book Gifts who explains what to consider and how to go about creating merchandise for our books....
By Amy Collins A slightly different take on DTNT this month… Please, authors, if you are on social media or TRYING to get on social media, read this month’s edition of DO THIS NOT THAT. What I Did I unfollowed and deleted a romance author from all of my social media...
By Amy Collins We are going with a slightly different focus for DO THIS NOT THAT this month. We are focusing on ONE BIG DON’T. DON’T make business or publishing decisions about Amazon based on old information. Man, things are changing fast at Amazon. So, to be...
By Joan Stewart If you’re like most authors, the long process of writing and publishing your book feels like you’ve crossed the finish line after running a marathon. But unlike a road race, you’re not done. The success of your book depends on...
By Joan Stewart When looking for journalists and reviewers to write about your book, don’t forget about one of the most valuable types of writers that are all too easy to overlook: freelancers. Unlike a full-time journalist who is employed by a publication, a...
