By Judith Briles If you are waiting for the Author Lottery winning ticket … STOP. Stop waiting for a traditional publisher to wave a magic wand. Stop waiting for the media to call you. Stop waiting for buyers to find you. Stop waiting for bookstores to order...
When we talk about book marketing, fiction authors are always asking, “Will this work for me too? And I don’t blame them. Nonfiction authors may just have it easier, at least at the beginning. On the other hand, nonfiction sales don’t always reach...
By Mike Monaco Approaching retail book buyers and convincing them to purchase your book can be a daunting task. Mike Monaco offers suggestions, based on feedback from actual book buyers, to increase the likelihood that your book will get their attention. Every...
By Mickie Kennedy ( @ereleases) A press release can be an important part of an author’s book launch. Today Mickie Kennedy of eReleases discusses how to find the balance between promotion and privacy when it comes to writing our press releases. I don’t...
By Cathy Yardley (@CathyYardley) Last week, editor and author Cathy Yardley shared her tips for finding readers for your nonfiction book. Today, Cathy offers some great suggestions for identifying the audience of your fiction books. In my last post, I covered how to...