Jill and I were sitting around talking about friends and people we knew. I was trying to explain how the system of personality types we were studying was actually complex enough to explain all the differences we were observing in our friends. At one point Jill said to me, “How are people like me—new to […]
Body Types
2D or not 2D? That is the Question
The cover of your book plays many crucial roles in the marketing of your book. But for many people, the first time they’ll see the cover is in a listing online, an Amazon page, or an email. This makes the representation of your cover in electronic form even more important than ever. And if you […]
What Hasn’t Changed in Self-Publishing
When Jill and I first got into self-publishing the book world was a vastly different place than it is today. There was no Google, no Amazon, no print-on-demand, no blogs. There were two giant wholesalers, Baker and Taylor, and Ingram. (Well, not everything has changed.) But Ronald Reagan was president, gas cost about 90 cents […]
5 Good Reasons to Self-Publish Your Book
Amid all the discussion about self-publishing we can forget that each decision to publish is a specific, unique, and very personal calculation. Hey, there are as many “reasons” to publish a book as there are people to publish them, but some authors are ideally placed to make use of the self-publishing tools available these days. […]
