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Book Layouts and Page Margins: Everything You Need to Know

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Author Blogging 101: Keyword Basics

by Joel Friedlander | Jun 22, 2012 | Author Blogging 101, Marketing, Self-Publishing, Social Media

Ed: Keywords are one of the Building Blocks of SEO for your author blog. Okay, so you decided to publish your own book (congratulations!) and, following all the advice for indie authors out there, you’ve decided you need a website or an author blog. Everyone...

Overcoming Obstacles to Create an Author Blog

by Joel Friedlander | May 9, 2012 | Self-Publishing, Social Media

by Leanne Hunt (@LatticeWindows) I “met” Leanne in the comments section to an earlier post on Author Blogging. Part of what she said was: “I don’t think there is anyone else out there writing about the things I do—I am a self-publishing author,...

Author Blogging 101: Finding Time for Blogging

by Joel Friedlander | May 7, 2012 | Author Blogging 101, Marketing, Self-Publishing, Social Media

The faces looking at me were excited but a little concerned. I had just finished a presentation on how blogging can be an amazing weapon in your book marketing arsenal, the remarkable effects you can achieve by just investing your time and almost no money. It was...

Author Blogging 101: Listening

by Joel Friedlander | Apr 25, 2012 | Author Blogging 101, Self-Publishing, Social Media

Let me ask you a question: Do you think bloggers are broadcasters, or conversationalists? This isn’t a trivial question, it gets right to the heart of your online writing, the blogging style you adapt, and your relations within your own social media universe....

Author Blogging 101: The Profit in Persistence

by Joel Friedlander | Apr 13, 2012 | Author Blogging 101, Social Media

So far in this series on Author Blogging we’ve looked at many aspects of setting up and operating an author blog. Now I want to switch gears a little bit. This is more about your mindset when you’re over the excitement of your first few blog posts,...
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