Local retailers, librarians, and reporters may be more open to a new author, but what about collaborating with a wider range of local businesses?
Sandra Beckwith
Book marketing expert Sandra Beckwith is an author, writer, and national award-winning former publicist who now teaches authors how to save thousands of dollars by doing their own publicity, promotion, and marketing.
You might have seen Sandra promoting one of her books on “The Montel Williams Show” or “CBS This Morning,” or read about her in The New York Times, The Wall Street Journal, or USA Today. She has been interviewed by newspapers and magazines worldwide, done hundreds of radio talk show interviews, and been a guest on many national and local TV shows.
Feedspot ranks her website, BuildBookBuzz.com, in the top 10 book marketing sites worldwide. It has also been named a top website for authors and writers five times.
A popular conference speaker, Sandra offers you a free gift when you subscribe to her weekly Build Book Buzz newsletter at https://buildbookbuzz.com/gift.
Books by Sandra Beckwith
Sandra’s Websites and Blogs
Build Book Buzz
Build Book Buzz Blog
You can also find Sandra on:
Facebook
Facebook book marketing group
Twitter
LinkedIn
Instagram
Pinterest
3 Ways to Get Past What’s Holding You Back
When I procrastinate about writing a blog post or an article for a client, I have to hit the “pause” button and think about what’s holding me back.
3 Ways to Get Your Dream Endorsement
Smart authors start thinking about endorsements, an important influencer’s seal of approval, well before their books are published.
Book Promotion as a Public Service
Book marketing isn’t about “blowing your own horn.” It’s about sharing information about your book. Making this mental shift is essential.
13 Ways to Use a Book Award for Marketing
When you win a book award, don’t just pose for a grip and grin at the awards banquet. Make sure your audience hears the good news, too.
Snag Book Publicity with a Roundup Article
You’ve seen a “roundup” article that made you think, “My book should have been included in that.” Here’s what you need to know to make that happen.
Use Expert Sources To Generate Local Book Publicity
Generate local market publicity for anyone you quoted or referenced in your nonfiction book using a fill-in-the-blanks press release template.
Sell More Books With Guest Blogging
There’s no question that guest blogging helps sell books. But it’s a powerful book marketing tactic for other reasons, too.
3 Book Marketing Myths to Avoid
Accepting book marketing myths as fact can hurt your writing career, so let’s set the record straight on three of the most common.
3 Author Success Essentials
New authors often focus on the mechanics of publishing, plain and simple, but getting the book into the system is only one step toward author success.