By David Kudler A few months back, I wrote a review of the online ebook conversion tools available through the major retailers and aggregators. Someone reminded me, recently, that I’ve forgotten one easily accessible tool for converting Word documents into ebook...
By David Kudler The majority of people who read ebooks (in the English speaking world, at least) buy them on Amazon. That means, most likely, reading them on a Kindle. But what “reading them on a Kindle” means varies a lot more than you may realize. And...
By David Kudler Or, How to Use Your Ebooks as Your Best Marketing Platform When I first started writing for TheBookDesigner.com, social media were still — for some folks — a new idea. They’re now at the heart of global communication, and more to the point for us as...
By David Kudler I was asked recently what factors affect the price that I give a book. Here are the considerations I take into account when pricing a book: Fixed costs Is the edition print or digital (e- or audiobook)? If it’s print, there are going to be fixed costs...
By David Kudler In Part 1, we discussed how to hook your readers with book descriptions. Now, let’s talk about how to tease your readers once they’re hooked. Tease and Pay-off Once you’ve hooked them — once you’ve piqued their interest and gotten them...