This week I have a real treat for you. On Thursday I will be interviewing, live, Dave Chilton, venture capitalist, television personality, and multimillionaire who built his fortune by… self-publishing! Yes, you read that right. Chilton spent several years on...
Book launches: celebration of the culmination of all your hard work —OR— terrifying and exhausting series of events seemingly designed to crush you into fine powder? Sometimes, it seems like a bit of both. Truth, many authors don’t start thinking...
Lots of people are talking these days about using email marketing, and I know exactly why, as I explained earlier this week. Email is the best way I know of for authors to engage with their fans and truly get the most from their published books. And for many...
One of the fastest ways to improve your book marketing, your book launch, and your media exposure is to make sure you’ve got a complete and easily available media kit. But too many authors skip this crucial step in promoting their book. And that’s too bad....
Recently I’ve been looking at a lot of author websites, and it’s surprising how often I get the feeling that “something is missing.” That “something” is a media kit. And I think I know why. It would sound something like this:...