Recently I wrote a post about how self-publishing is a perfect long-tail business. As I said there, As publishers, we can use this information to our advantage. Google and other search engines make available the actual search terms that people type into their search field. This powerful information is studied by internet marketers under the […]
What Every Writer Ought to Know about Fair Use and Copyright
I’ve been researching what the best practices are these days for copyright, and I’ll be writing about them in articles soon. But one area of copyright is really difficult to understand for most publishers, and for bloggers too for that matter. And that is: What constitutes “fair use”? To answer this question I’m very fortunate […]
What Every Self-Publisher Ought to Know about Editing
Podcast: What Every Self-Publisher Ought to Know About Editing [8:16] (Right click the link to save the podcast, or click the play button below to listen.) [audio:What%20Every%20Self-Publisher%20Should%20Know%20About%20Editing.mp3] New self-publishers are often confused about how the editorial process works. They want to know what takes place at each stage of their book’s development. It seems that […]
Self-Publishing Basics: The Copyright Page
In an earlier post on how to make a book, I explained the role of the copyright page: Copyright page—Usually the verso of the title page, this page carries the copyright notice, edition information, publication information, printing history, cataloging data, legal notices, and the books ISBN or identification number. In addition, rows of numbers are […]
Self-Publishing Basics: Book Review Sources
One of the biggest concerns of new self-publishers is where to submit their books for review. Fairly or unfairly, most book reviewers are reluctant to review books from self publishers. For this reason many authors go to great lengths to establish a publishing company identity that obscures the fact that their book is self-published. In […]
Self-Publishing: At A Publishing Group Meeting
Entering the world of self-publishing can be exciting and invigorating, but for some people it’s downright scary. Writers are often people who work best on their own, away from conversation and distraction. But when it comes to publishing, the writer becomes author and publisher, and in these roles really needs to connect to a larger […]
Self-Publishing Basics: A 5-Minute Guide to Copyright
Well, we’re all busy and who has time to research copyright? This is the province of lawyers, big publishers with legal departments, and plagiarism trackers, isn’t it? No, every self-publisher needs to have a bit of information on copyright and the way the law works in the United States. Okay, I promised this would take […]
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