by Joel Friedlander | Jan 6, 2010 | The Joel Friedlander Archives
A new publication from Good to Go Media looks like it can be quite helpful for new self-publishers who are trying to get a grip on what is a sometimes confusing process. Good to Go Media is Lisa Alpine and Carla King, who offer books, workshops, courses and consulting...
by Joel Friedlander | Dec 8, 2009 | Marketing, Self-Publishing, Social Media
For some authors, making the leap into self-publishing is an easy and natural extension of their past activities. For others the move can seem strange and overwhelming. Since we know it’s hard to do right by your book if you’re feeling overwhelmed, it...
by Joel Friedlander | Oct 5, 2009 | Marketing, Self-Publishing
When Jill and I first got into self-publishing the book world was a vastly different place than it is today. There was no Google, no Amazon, no print-on-demand, no blogs. There were two giant wholesalers, Baker and Taylor, and Ingram. (Well, not everything has...
by Joel Friedlander | Sep 12, 2009 | Book Production, Self-Publishing
Today we had our monthly meeting of the Bay Area Independent Publishers Association (BAIPA). Attendance was good, discussion was lively, and our guest speaker gave an excellent presentation. What struck me today, however, was the one-hour Question and Answer session...