by Sharon Goldinger | Jul 26, 2013 | Interviews
This is the second and final part of an interview with experienced book shepherd Sharon Goldinger. The first part can be found here: Everything You Ever Wanted to Know About Book Shepherds, Part 1. 7. What sorts of questions should someone be prepared to answer when...
by Sharon Goldinger | Jul 24, 2013 | Interviews
I’ve been making books together with Sharon for over 20 years, and there’s no book professional whose opinion I value more highly than hers. Whether she’s supplying her (very fortunate) clients with editorial guidance, packaging and book marketing...
by Joel Friedlander | Jul 10, 2013 | Marketing
by Joanna Penn (@TheCreativePenn) Joanna has just introduced her latest book, How to Market a Book, and it’s chock-full of the book marketing wisdom, strategies, and tactics that she’s been discovering and writing about for years. Joanna’s blog, The...
by Joel Friedlander | Jun 28, 2013 | Writing
by Toni Tesori (@Duolit) Toni’s last post here was the amazingly useful Are You Making These 7 Book Marketing Mistakes? Today she tackles one of the obstacles that confronts many authors: procrastination. She’s got a lot of tips, so do yourself a favor and...
by Joel Friedlander | Jun 24, 2013 | Marketing, Self-Publishing
We don’t often talk about one very important part of self-publishing: it can be a lot of fun! Maybe it doesn’t feel that way when you’re trying to figure out which ISBN option to choose, or how to hire a cover designer, or which font would really be...