by Joel Friedlander | Nov 20, 2013 | Marketing
I’m often asked why authors, particularly novelists, should bother with an email list. Aren’t email lists just for nonfiction writers or Internet marketers with something to sell? Novelists are trying to get readers involved with the worlds that they...
by Joel Friedlander | Nov 18, 2013 | Author Blogging 101, Marketing, Social Media
You’ve decided to start blogging to get some marketing traction before your next book comes out. If you’re a nonfiction author, or a fiction author who already has a readership, that’s an excellent idea. In fact, I think it’s about the best...
by Joel Friedlander | Nov 10, 2013 | Self-Publishing
It’s getting dark pretty early these days, the air is cool, and I just saw someone on my block putting up lights on their house. We all know what these signs mean, and the signs of change in the self-publishing world are just as easy to see. This week I’ve...
by Joel Friedlander | Nov 6, 2013 | Self-Publishing
by Michael Larsen This Saturday we’ll be having our regular monthly meeting of the Bay Area Independent Publishers Association (BAIPA). People who attend are in for a special treat. Usually we focus on the nuts-and-bolts of book publishing, marketing, editorial...
by Joel Friedlander | Nov 3, 2013 | Self-Publishing, Social Media
You can really tell that fall has arrived here in northern California, and there’s no denying that we’ve started the long slide through the holiday season toward the end of the year. But there’s still time to catch up with some of the great writing...
