We at The Book Designer are sad to learn of the passing of Joel Friedlander. Anyone who had the pleasure of knowing Joel will remember him for his kindness, generosity, and ability to inspire and teach countless authors, book lovers, and self-publishers over the...
The style of the font, its size, thickness, and even the spacing between words can all subtly influence our perception on an unconscious level.
Readers do judge books by their covers. It’s difficult to judge our covers, but we can use split testing data to find the cover our readers will like best.
There are many strategies and tools an author can use when launching a book, but one of the most powerful resources to leverage is a Street Team.
There are several commercially successful authors today that according to a Hootesuite article, use social media to further their engagement with readers.
Instagram had 400 million monthly active users and captured the attention of 20% of all Internet users as of March 2016 and can be a strategic application for indie authors to use.
Book Launches and Advance Sales with CreateSpace and Lulu by Tracy Atkins provides timelines and step by step tasks for launching your book