Self-publishers don’t realize that Amazon, like Google, uses a search engine to find, and list its books. A powerful marketing tactic for authors is to ensure their book reaches the top of that search list.
If you’re looking for an online group to join, consider these organizations dedicated to helping Indie authors write, edit, publish, and market their books as well as network and support other Indie publishers.
To help guide the development of your book marketing strategy, here’s a list of seven relevant and significant marketing trends that should not be overlooked.
Last year I explained how I came to partner with Betty Sargent on the first comprehensive resource guide for indie authors. And how the book, with the help of readers, launched at #1 in several categories on Amazon. It was awesome. The Self-Publisher’s Ultimate Resource Guide gathered over 150 reviews online, mostly very favorable. But […]
Amazon changed the publishing field and the level of book pollution has gone beyond the stratosphere For authors, getting found has become the eighth wonder of the world.
You need to be able to create an emotional connection with your reader – often before they’ve had a chance to read your book. Here’s how to build your author brand.
As things get even more competitive in the world of self-publishing, unless you’re in a very small niche, you’re likely dealing with hundreds to thousands of competing books, all fighting for attention. A “good” title isn’t enough. You need an irresistible book title that, most importantly, is unique when placed next to other books in the genre.
Book Launches, High Anxiety, and a Free Webinar on Thursday with Kimberley Grabas
Eleven Ways to Get Better Book Reviews for Your Novel by Florence Osmund details the eleven criteria commonly used by book reviewers, most of which are good for authors to know before they start writing.
Got a Pen Name? You’re in Great Company – Now Here’s How to Market Your Books by Frances Caballo gives examples of when and why authors have used pen names and explains how writers using pen names can build a brand.