This Week in the Blogs, April 14 – 20, 2018

by Shelley Sturgeon | Apr 22, 2018

Four little kids running in the park with kite happy and smiling

By Shelley Sturgeon

Hope you enjoy this week’s selection of articles. Be sure to check back here next Sunday for our monthly Self-Publishing: Carnival of the Indies blog carnival post.

Sandra Beckwith on Build Book Buzz
Whacky May holidays bring promotion opportunities
“I always get so many happy comments and emails when I run these whacky holiday lists that I’m going to try to do it more often. These unusual special occasions give you a chance to get creative – and smile.”

David Gaughran on David Gaughran
How To Make Killer Promo Graphics In Canva
“One area where the bar has been raised over the last few years is that of branding. The savviest authors know that branding doesn’t just make you look more professional – although that is important too – but also something which acts as a bat-signal to your specific target audience. This book is for YOU.”

Stephanie Chandler on Nonfiction Authors Association
Amazon Out of Stock Issues and the Pros and Cons of Publishing with CreateSpace, IngramSpark and Lightning Source
“Recently there has been much discussion in the publishing community around whether authors should publish their books with both IngramSpark/Lightning Source and CreateSpace or choose just one publishing platform.”

Nate Hoffelder on The Digital Reader
Hackers Now Targeting Author Accounts on Createspace
“If you have an account on Createspace then you might want to change your password – and while you’re at it, double check your payment details.”

John Doppler on Self Publishing Advice From The Alliance Of Independent Authors
Indie Author Self-Defense: Piracy, Plagiarism, and Impersonation (Part 3 of 3)
“Digital crime has been on the rise, and indie publishers are not immune. If a thief is profiting illegally from your writing, your options for putting a stop to it will depend on the nature of the infringement.”

Self-Publishing News You Can Use

By Amy Collins

Walmart now to offer ebooks and audiobooks to their US Customers

Walmart has partnered with Rakuten, the Japanese internet services and e-commerce company, to bring its Kobo e-readers and e-books to the chain’s U.S. stores. Under the agreement, Kobo e-readers, e-books, and audiobooks will be available at 4,000 Walmart stores and Walmart.com later this year. Walmart will also offer digital book cards through its physical outlets. All e-book content will be accessible through a Walmart/Kobo co-branded app available on all iOS and Android devices, a desktop app and Kobo e-Readers, which will also be sold at Walmart.