Why bloggers should be taking advantage of their ability to self-publish books from their content archives.
How Often Should You Blog? examines 5 different posting frequencies and gives examples of each
When Should We Add the (Book) Marketing? Seth Godin points out that marketing should start at the beginning, and that’s true for nonfiction authors too
Author Blogging 101: The Holy Trinity of Abundant Blog Traffic explores the role that content, search, and social media play in attracting blog readers
I’m on a campaign to bring some of the accumulated wisdom of copywriters and internet business to the world of author blogs. If you think about it, a nonfiction author with a book to sell is a perfect candidate for online business. If you can sell your book as both a printed book and a […]
I’ve been discussing over the last few weeks how nonfiction authors can learn to use keywords to bring more readers to their blogs or websites, or to other articles they write online. I learned most of the ideas about keywords and writing with an eye toward the search engines by writing for my blog. In […]