Book Promotion: Do This, Not That – May 2019

Book Promotion: Do This, Not That – May 2019

By Amy Collins What we did We ignored the many display and co-op opportunities available at bookstores. Too many times, authors will attempt to get their books into bookstores and onto the shelves of retailers and give up as soon as they receive their first “no...
Advertising with Barnes and Noble

Advertising with Barnes and Noble

By Amy Collins Joining in the party (although a tad late) is Barnes and Noble who announced last week that they are now offering a self-service advertising program. The program is now in Beta and quickly maxed out on takers. Within 24 hours after the announcement,...