One of the parts of book publishing that seems to confound newcomers to the field is the purpose and use of the International Standard Book Number (ISBN). Not only that, but since the rise of companies that perform publishing services for authors, there has been even...
Sometimes, it’s important to refresh your knowledge of the basic parts of a book. It might not be glamorous or exciting, but it’s an essential part of making sure your book contains everything a reader expects. One example of these plain but essential basic elements...
We’ve all seen them. The train wrecks. The art class projects. The cringe-inducing artwork. It’s the world of do-it-yourself book cover design, where the author didn’t get the “cover design tips” memo. Cover design generators on...
By Derek Doepker Recently I gave a workshop on how authors can use email, and we talked about how crucial it is to learn to write good subject lines. And I’ve written here about the importance of learning to write headlines for your blog articles, and how to...
People often ask me, “How can you tell if a book has been designed by an amateur? I mean, it’s just a book, right?” This reminds me of the author whose book I was designing a few years ago, who asked me, “Book design? What’s there to...
Known as the world’s largest retailer, Amazon took the world by storm and offers various services that make consumers’ lives easier. For authors, Amazon’s print-on-demand (POD) is a great option, especially if you are unsure how many copies your book will sell. ...
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