Finding the writing-marketing balance becomes an enormous challenge when marketing a published novel while writing a second novel.
Amazon and Amazon’s rules are changing so fast! We would like to bring you up to date on the current rules and share some guidelines.
I was delighted to listen to Joanna Penn and Dave Chesson mention my article Words Gone Wild! as part of their discussion about Amazon and keywords.
You don’t need a book publicist if you’re ready to learn the tricks and work tirelessly to promote your book. If you can afford one, however, a competent publicist can jump-start your publicity campaign.
“I wrote this book so I could make a living as a writer.” “My goal is to quit my day job.” “I plan on retiring on my book income.” Sound familiar?
I live in Colorado, a mecca for sports fans. Fans matter … and as an author, you want them to starting sprouting. So how do you create Super Fans?
I recently had to revise my understanding of how Amazon KDP handles keywords–those essential pieces of metadata that help readers find your book.
I thought I knew all the tricks about how to generate news coverage on a shoestring budget until someone told me about the best free media contacts tool.
Creating merchandise for your books can be a great way to promote your book while generating income through a new revenue stream.
Local radio station airing a half-hour interview with you? Getting a two-page spread in a national magazine? The challenge is to turn one media publicity “hit” into multiple hits. Recycling publicity is like rolling a snowball downhill and watching it get bigger and bigger.