When you win a book award, don’t just pose for a grip and grin at the awards banquet. Make sure your audience hears the good news, too.
A mailing list is a great way for you to connect with your readers, but first you have to get them to sign up. That’s where landing pages come in.
A popular author blog can be a key ingredient of a successful author platform and being a successful author—translation: selling lots of books!
Many authors launch their first book (or second) before building a list of readers and fans. Here are some early steps to successfully attract readers.
It’s time for an essential, sometimes uncomfortable moment that you maybe never thought about. It’s about your website. Do you have protection?
The number one question authors ask? “How long do I have to market my book?” Here are the most frequently asked questions I hear about book publicity.
One of the most powerful tools for marketing your book is reader reviews. Here are a few dos and don’ts for getting reviews.
You’ve seen a “roundup” article that made you think, “My book should have been included in that.” Here’s what you need to know to make that happen.
I have been publishing my newsletter for about three years now, and in that time my biggest stumbling block has been content.
A very popular blogger recently tweeted that she wished “authors would stop acting like they ‘deserve’ a review from a blogger.”