Do you have an audiobook? For the easy peasy crowd, here’s what I’m suggesting—create a clip of your audio book or make a clip.
Engineer Success with a Good Marketing Strategy
Marketing your book is actually a bigger challenge than writing the book. Pre-planning your marketing strategy will go a long way to achieving your goals.
6 Goals for Your Newsletter Welcome Emails
“Welcome emails” are sent in order to build a connection with customers, and you’re going to use them to form a bond with your newsletter subscribers.
Book Promotion as a Public Service
Book marketing isn’t about “blowing your own horn.” It’s about sharing information about your book. Making this mental shift is essential.
Book Promotion: Do This, Not That – August 2019
Are you trying to build a “fan base?” Well stop. Seriously. There is a better way. Spend time every day connecting and interacting with readers.
Embed Words in Your Photos for Discovery
A writer will likely have some relationship with photography. Learn how your photos get discovered and licensed because of words correctly embedded in them.
13 Ways to Use a Book Award for Marketing
When you win a book award, don’t just pose for a grip and grin at the awards banquet. Make sure your audience hears the good news, too.
3 Secrets to an Effective Landing Page
A mailing list is a great way for you to connect with your readers, but first you have to get them to sign up. That’s where landing pages come in.
5 Tips for Popular Posts on Your Author Blog
A popular author blog can be a key ingredient of a successful author platform and being a successful author—translation: selling lots of books!
Book Promotion: Do This, Not That – July 2019
Many authors launch their first book (or second) before building a list of readers and fans. Here are some early steps to successfully attract readers.
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