by Joel Friedlander | Feb 28, 2015 | Author Blogging 101, Marketing
On Thursday we launched a new product to help people with one of the problem that really seems to vex authors: keeping up a blog. And not just maintaining a blog. Creating a blog that draws traffic, establishes your authority, influence, and likability. In other...
by Joel Friedlander | Nov 3, 2014 | Author Blogging 101, Self-Publishing
[Second of 2 parts] When you start a new author blog, you’re hopeful and expectant. Who knows how many people you’ll reach, how much fun it will be, whether you’ll start a trend or a revolution, become rich and famous, or be offered a 6-figure book...
by Joel Friedlander | Oct 27, 2014 | Author Blogging 101, Self-Publishing
[First of 2 parts] When you start a new author blog, you’re hopeful and expectant. Who knows how many people you’ll reach, how much fun it will be, whether you’ll start a trend or a revolution, become rich and famous, or be offered a 6-figure book...
by Joel Friedlander | Feb 3, 2014 | Author Blogging 101, Self-Publishing
A long time ago Jill and I started our own publishing company. It was something I had wanted to do for quite a while. Because I had spent quite a bit of time developing direct mail and other direct-sales campaigns, I thought I could sell books, too. The publishing...
by Joel Friedlander | Nov 25, 2013 | Author Blogging 101, Marketing
When it comes time to start marketing your blog, you’ll want to get your blog ready first. Then, before you start putting any marketing strategies into play, there’s some basic research you’ll want to do, especially if you’re new to the topic area...
by Joel Friedlander | Nov 18, 2013 | Author Blogging 101, Marketing, Social Media
You’ve decided to start blogging to get some marketing traction before your next book comes out. If you’re a nonfiction author, or a fiction author who already has a readership, that’s an excellent idea. In fact, I think it’s about the best...
