How do you sell stuff via your newsletters? How do you get someone to go from reading your newsletter to buying your books?
Nate Hoffelder
Nate is a shy and geeky stay-at-home web developer and founder of The Digital Reader, an independent digital publishing news blog for authors and readers. Launched in 2010, The Digital Reader is the only industry trade blog that covers industry news from the indie author perspective.
When he's not blogging, Nate works with authors to maintain, protect, and update their sites and blogs. With dozens of successful projects under his belt, as well as legions of happy customers, he has successfully stewarded The Digital Reader and other sites through make or break events ranging from website hacks to site migrations to redesigns.
In addition to writing for The Book Designer, Nate also regularly publishes how-to articles for readers and for indie authors.
Nate's websites and blog
The Digital Reader.com
The Digital Reader
The Oyster Pail
Nate Hoffelder
You can also find Nate in his Facebook group, The Help Desk, as well as on:
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Nate’s Articles on The Book Designer
Why You Need a Template for Your Newsletter (and What to Put in It)
Designing a template for your newsletter will this save you a lot of time and help you present a consistent message to your subscribers.
Change Your Author Blog into an Author Website
Many author websites were set up as blogs first with a column of blog posts on the left, and a sidebar on the right for things like sign up forms.
Canva Versus Book Brush
Authors are expected to be jack-of-all-trades and even run their own ads. Let’s discuss Canva and Book Brush, online tools to design graphics.
Clean Up Your Newsletter’s Subscriber List
You should be growing mailing list and sending out newsletters on a regular basis, and now is the time to raise the question of maintenance.
How to Optimize Your Website for Newsletter Sign-Ups
A lot of author sites have newsletter sign-up forms on their homepages. Here’s how to optimize your site to maximize newsletter sign-ups.
10 Reasons Readers Unsubscribe From Newsletters
It is normal to lose a few subscribers but if there’s one problem that everyone with a newsletter shares, it’s not knowing why readers unsubscribe.
6 Goals for Your Newsletter Welcome Emails
“Welcome emails” are sent in order to build a connection with customers, and you’re going to use them to form a bond with your newsletter subscribers.
3 Secrets to an Effective Landing Page
A mailing list is a great way for you to connect with your readers, but first you have to get them to sign up. That’s where landing pages come in.
14 Content Ideas for Author Newsletters
I have been publishing my newsletter for about three years now, and in that time my biggest stumbling block has been content.